POP Endcap Display
Point of purchase endcap display created for local Ace Hardware stores. Included an app, shelf talkers, a project material checklist, trifold product/project brochures, and working product displays.
Art Direction, Package Design & Production, Environmental Design, POS, POP, Print, Web & Radio Advertising
Bag stuffers were included with every purchase leading up to and during the first month of Ion Products being available for purchase.
Print + Web Advertising
Advertisements were run in both print and web formats through various local channels including the newspapers (Daily Herald print & web), E-blasts, and AM Radio (Mr. Fix-It with Lou Manfredini, WGN Radio - 720 AM).